Personalization is a surefire way to pique customer interest and stand out from competitors. Variable Data can be as simple as a letter and/or an envelope personalized with a name and address or a direct mail post card or event ticket printed in full color but the Variable Data portion is printed in black ink only. Envelopes with Variable Addressing make preparing outgoing letters a breeze. Full color, perforated Event Tickets with Variable Numbering give your events professional appeal, while ensuring all entrants are paid and accounted for. Tickets can also be used for raffles, drawings, gift certificates and more.